John Lee Dumas is the founder and
Host of “Entrepreneur On Fire“, a Podcast interviewing today’s most inspiring and successful Entrepreneurs 7-days a week.
Entrepreneur On Fire was awarded “Best of iTunes 2013” and generates over $250,000 a month in revenue.
With over 1,000,000 downloads a month, Entrepreneur On Fire has inspired Fire Nation to take control of their life and make the Entrepreneurial leap.
What’s an interestingly weird fact about yourself?
I can start and end show with them because I have plenty.
Currently obsessed with singing the song “I Got You Babe” in karaoke, which I just recently did with Pat Flynn.
How did your journey as an entrepreneur all begin?
Was serving our country as an army officer and then got back and decided to do something I’m passionate about versus just having a regular job.
At 32 years old I looked at the things I enjoyed doing and I loved listening to podcast interviews.
In 2012 I launched Entrepreneur On Fire and now we’re here 900 episodes later.
What’s your secret to being so consistent with releasing 1 new episode everyday for 2 and a half years straight now?
The key to consistency is scheduling.
I set it up to become a part of my life.
Batch processing is all it comes down to.
One day a week is my studio day.
Every Tuesday I record 8 episodes back to back.
When you first got started with Entrepreneur On Fire, were you already a successful marketer / entrepreneur?
I was the opposite of a successful entrepreneur, it was all new to me.
I was a complete novice, a rookie, nobody heard of me.
What’s the best way when starting a new podcast to contact and get guest to enthusiastically want to be on your show without being able to leverage off an already successful show?” – Hank Klinger
I invested into myself, and got a mentor connected to the industry.
I went to conferences, sat in the first row and asked questions to people like Pat Flynn.
I went to networking parties, asked them straight up.
I got Yeses and built up a 40 person list before launch.
Go to websites of conferences and click on speaker tabs.
Social creditability helps a lot.
How did you get huge guest such as Tim Ferris and Seth Godin to be guest on your show within 60 days of launching?
It was all about “Timing” with Tim Ferris and Seth Godin, both had just launched their new books and were in promotion mode.
Amazon new releases is a great spot to go to find authors releasing new books who are also in promotion mode.
“How do you use your passion to add value to the people and at the same time generate an income?” – Cesar Solis
Voice is a powerful connector because you can’t lie through your voice.
We connect to voices before we’re even born.
When you’re passionate about something it oozes out of your voice.
When you’re not excited about a topic it will come through clearly.
I realized podcasting is a marathon and not s print.
What am I passionate about that I can add value too?
It’s that zone of genius in the middle.
My first 6 months of the podcast I generated zero income then on month 6 I starting seeing revenue.
It took over a year to get to 6 figures a month.
There’s always work involved but the core of what you do you can be passionate about.
John, what’s your Big Reason Why?
“Try not to be a person of success but a person of value” – Albert Einstein
Providing value for free.
What was your biggest temporary defeat?
Let’s rewind 5 weeks before launch.
My failure to launch because I suppose to launch earlier but woke up with fear thinking it would flop.
It was really scary but I finally overcame it and 5 weeks later I finally launched.
What was your Weirdest Breakthrough Experience?
Going back to December of 2012, my podcast was live for a couple months, then got a email asking if I wanted to speak at an expo and I had never spoke on stage before.
I excepted it because I knew this was an opportunity I couldn’t pass up.
Now recently I just spoke at an Infusionsoft event and they paid me $10,000.
What’s the Vision of John Lee Dumas look like for the future?
The future is a big question mark for me and I like it that way.
I take things a day at a time, thinking for 1-3 months max ahead because life and everything in it is constantly changing.
What’s your Best Entrepreneurial Advice?
“If you want to be do.”
Really it’s that simple.
Top Recommended Book:
The Slight Edge – by Jeff Olson
What’s the best way for our listeners to connect with you?
Love & Light,
Justin Verrengia & John Lee Dumas
>>> Interview ends here <<<
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