Anthony Franciosi is the founder of “The Honest Marijuana Company (aka Ants Organic) which utilizes all-natural cultivation methods to produce only the finest organic and eco-conscious cannabis products. Originally created as a way to holistically relieve pain from sports injuries, the Honest Marijuana Company produces a more earth friendly cannabis than the other hydroponically-grown strains available today.
Interestingly weird fact?
I’m a pretty weird person in general, I’m stubborn.
I don’t always take the easiest route and have to learn the hard way a lot.
Also I’m a ski bum who lives in the mountains.
How did your journey as an entrepreneur all begin?
I was first introduced to Mary Jane in high school, but as I got older I had lots of sport injuries and always used Cannabis for pain management and as a mental thing for anxiety. It also helps you see the bigger picture.
Being a Pot-Preneur was my first business of my own. I had always been looking for that opportunity.
Continued to grow for myself and then in 2003 the medical program rolled out and in 2015 the retail market was ready to be switched over.
My idea was to be a small organic probiotic farmer.
How much money did you have to invest to create your business?
Tax 13% retail, and I have to pay 15% on every plant I transfer.
Also my building is brand new.
Top Advertising methods?
Grass roots, 130 nice hats printed to get people locally and doing a lot online through Instagram, Twitter and Facebook.
Big Reason Why?
Honest goes along with it.
Biggest Temporary Defeat?
Licensing process and building process.
Best Entrepreneurial Advice?
Favorite Success Quote?
“Fat, drunk and stupid is no way to go through life son.” – Dean Vernon Wormer
Top 3 Recommended Books?
Teaming with Microbes: The Organic Gardener’s Guide to the Soil Food Web – by Jeff Lowenfels
Teaming with Nutrients: The Organic Gardener’s Guide to Optimizing Plant Nutrition – by Jeff Lowenfels
Bread From Stones – A New And Rational System Of Land Fertilizing And Physical Regeneration – by John Schacher
Who’s your favorite super hero and why?
Toxic Avenger, New Jersey’s only super hero and from toxic waste.
Best way to connect with you?
>> Podcast interview ends here <<